by kristin | Tuesday, May 20, 2014
Many years ago when I worked in the brand new Australian office of a global PR/marcoms firm, I learned one of my greatest lessons in how to succeed in business. The then managing director, a friend, had brought me on board as a freelancer to help her through a rough... by kristin | Tuesday, April 22, 2014
If you run a business, you know that in addition to being great at what you actually do (ie: creating your products or services), you also need to know how to get clients and maximise client engagement. But, if you’re anything like most business owners, you’re not a... by kristin | Tuesday, December 3, 2013
Remember how excited you were when you first ‘got mail’? And then came a new way for growing your business – email marketing and that was really exciting. You could send to hundreds, maybe even thousands of people, all day, every day, whenever you wanted to... by kristin | Monday, September 2, 2013
Networking, if you own a business, you’re likely to have thought about doing it – or you’ve done it, but did you do it effectively? That largely depends on whether you were thinking about you or the people you were meeting whilst you were doing it. Chances are,... by kristin | Thursday, April 18, 2013
So the carbon tax was in the news again yesterday – this time because it’s likely not to be the huge cost (revenue earner) business (government) thought it might be. But the sad truth is that businesses have incurred higher bills for all sorts of things...