How to get people to click on your headlines

You’ve probably heard the saying “eyes are the window to the soul” right? Well, have you ever wondered what the window to your business is? How does a potential client get to the soul of your business if they haven’t actually met you or your employees yet? This is...

5 content marketing myths, busted!

If the Internet has taught us anything, it’s that you can’t believe everything you read (and no, you ‘probably’ don’t have a long-lost relative of Royal African descent who’s just named you the sole heir to his fortune). If you believe every bit of information you...

How to maximise your SEO and Google search

Why good content matters more than ever For many small business owners, getting your head around SEO can be pretty confusing. The hardest part is staying up-to-date with all of Google’s changes to their algorithms. In the last 36 months alone, the entire SEO...

Blog writing – 11 tips on how to get started

So you want to write a blog, but you’re not sure how to get started? First things first. Why are you doing it? Before you start blog writing, figure out what you’re doing it for. Is it for marketing purposes? Do you want to prove your business smarts and...
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