How to be ‘active’ on Facebook

Do you think you’re ‘active’ on social media? You’ve got a Facebook page and it’s got a generous amount of likes, you even had a comment or two a couple of months ago… …sorry friend, but that’s not quite right. Being considered ‘active’ on social media is...

Five business benefits of social media

According to the 2013 Social Media Marketing Report, it’s time for businesses to fully embrace their social media skills. Social media sites have never been as big as they are now and their growth is still on an upward curve (except for maybe Facebook, but it’s...

More about blogging for business – why do it?

Today I’m speaking at Sydney Business Month on blogging and d’oh – I realised I hadn’t blogged in while. Or rather let me clarify – I haven’t written my own blog for a while. I’ve written blogs on GST, the cloud, accounting,...

Networking that builds new business

Now BNI* gets a bit of a tough wrap. Yes, it’s a bit old school – some might even say ‘blokey’. Yes, it’s pretty formal and you have to play by their rules. Yes, it requires a serious time commitment. Yes, it costs a bit of cash to join. BUT… Done...

Blog writing – 11 tips on how to get started

So you want to write a blog, but you’re not sure how to get started? First things first. Why are you doing it? Before you start blog writing, figure out what you’re doing it for. Is it for marketing purposes? Do you want to prove your business smarts and...
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