by kristin | Tuesday, October 18, 2016
Earlier today, I was counselling a client who was losing valuable business. His website traffic had dropped markedly – so said his google analytics. It had been a while – read: a year – since he’d looked at his analytics, but recently the phone... by kristin | Tuesday, October 4, 2016
Did you know? If Instagram were a country, it’d be the third largest country by population. With more than 500 million users, the population of “Instagrammers” is more than 21 times greater than the population of Australia alone. That’s a lot of people, huh! Perhaps... by kristin | Tuesday, September 20, 2016
Clients ask me often, should they change business name. In fact, I’ve had it twice from clients, just this week. What’s in a business name? Turns out quite a lot! So, should you change business name? In short, no! Not if you don’t have to. But sometimes there are... by kristin | Tuesday, January 19, 2016
Success in business is all about revenue building. And revenue building, also known as new business development, it’s often said, is a numbers game. And as anyone who has built their sales numbers over time will tell you, it’s about playing the revenue building... by kristin | Tuesday, October 14, 2014
If we all owned billion dollar companies we could probably get Brad Pitt to become the face of our brand. Have him tweet about our brand. Have him talk to people on Facebook about our brand. Maybe just stick his face on our brand logo. Unfortunately the reality is...
