by kristin | Tuesday, October 14, 2014
If we all owned billion dollar companies we could probably get Brad Pitt to become the face of our brand. Have him tweet about our brand. Have him talk to people on Facebook about our brand. Maybe just stick his face on our brand logo. Unfortunately the reality is... by kristin | Tuesday, February 12, 2013
So many people think that their brand is their logo and hence their brand reputation relies on it. And yes, they’re right – that’s part of it – but it’s just a part and a very small part at that. Your brand reputation is also made up of; your products and...
