by kristin | Thursday, June 25, 2015
One of the most interesting things I’m starting to see happen in business is the move away from thinking of markets (and the resulting marketing) as being either B2B or B2C. Instead we’re now starting to see people talking about thinking of business transactions... by kristin | Tuesday, May 26, 2015
Is your marketing agency or in house team forever promising increased likes, new followers, clicks, comments, better content and SEO? Are these your real goals as a B2B company? Sure, these micro goals are great, but they are really only helpful if they work towards...