Creating a frictionless sales win habit If you’re in business, you have to sell your product or service. There’s no two ways about it. It’s pretty much have a sales win or die. And yes, a whole heap of people will have you thinking that it’s all about having a pretty...
How to reduce the scare factor & fill your new business pipeline Welcome to another financial year of revenue building for your business one client at a time. Does the sound of that excite you or fill you with dread? If it’s something resembling dread (as it used...
Earlier today, I was counselling a client who was losing valuable business. His website traffic had dropped markedly – so said his google analytics. It had been a while – read: a year – since he’d looked at his analytics, but recently the phone...
Did you know? If Instagram were a country, it’d be the third largest country by population. With more than 500 million users, the population of “Instagrammers” is more than 21 times greater than the population of Australia alone. That’s a lot of people, huh! Perhaps...
Clients ask me often, should they change business name. In fact, I’ve had it twice from clients, just this week. What’s in a business name? Turns out quite a lot! So, should you change business name? In short, no! Not if you don’t have to. But sometimes there are...
Over the course of the past few years, we’ve seen a lot of companies change their logo and/or websites numerous times – some as many as three-four times in as many years. And perhaps you’re thinking of doing the same? Or maybe you’re simply asking if you should or if...
Maybe he caught me on a bad day. It’s been a tough (and cold) week. Today I finally decided enough was enough. Finally, I would hit back at some of the truly awful bad marketing examples I receive via email (very likely via marketing automation –...
Social media has experienced several changes in quick succession. Three of the main players – Facebook, Instagram and Youtube – have made, or are making, significant changes to their operations and user experience. There are new features, redesigns, changes to the...
You’ve probably heard it a million times already – email is apparently dead as a means of communication and marketing strategy. But is it? Or is it just changing to accommodate how the world itself is changing? Just because a new technology is emerging, doesn’t...
Very few things can compare to owning a successful small business, and very few things are as difficult as the journey that gets you there. In a competitive global workforce, it’s becoming increasingly more complicated for businesses to hold onto customer interest....
Looking to get your executives up to speed & ready to face the media? When it comes to media performance – preparation is key! Kristin runs media training tailored to each client’s needs – half day, full day or 2 day intensives.
Kristin can also be booked to deliver a range of tailored workshops including her “Money Making Marketing”, marketing bootcamp and personal branding workshops on-site or off.
If you need media training drop us a note here or call Kristin on 0415 547 529 to discuss!