Marketing makeover

Maybe the market has changed, your customers require a new approach to their problem or you’re ready to go in a new business direction? From a WIIFM review and market planning and strategy to a complete sales makeover and social media training, let us help you find how to better reach your customers.

Website makeover

When it comes to getting your brand online, you just want it done. We’d love to help you ensure your online strategy does what you and your customers need it to. We’ll even write your site’s content and blogs for you and help you optimise your site for maximum traffic flow with a full SEO service.

Healthcare Marketing

Healthcare is one of the most difficult industries in Australia to market in. You have to navigate around the TGA, Medicines Australia and the media in an issues rich environment. It helps to have a team on side that’s carried the bag and worked on almost every disease state known to mankind.

PR & community engagement

Establishing and maintaining community engagement is the first step to driving sales for your brand now and into the future. However, the true value of PR is about more than just sales – it’s about communicating and building long-lasting, trusting relationships with your target audience.

Issues & crisis management

Crises affect almost every business at some point. Depending on the kind of crisis you face, you might have to talk to your staff, the community, your customers and/or the media. How well your business fares afterwards depends on how well you’ve prepared BEFORE the crisis hits.

Media training

Got a media interview coming up and worried you might get asked some tough questions? Learn the rules of the media game so you can make the most of any interview situation. Don’t wait until it’s too late and you’ve missed the opportunity to get your message across – get media trained now.

Do you want real progress with your sales and marketing efforts? 

It’s all about WIIFM

Do you want your customers to love your business, product or service? Of course you do! Your customers want to buy from someone who’s all about them. So if you can’t easily and obviously answer their most important question “What’s in it for me?” (or WIIFM), they’re likely to feel that you just don’t get them – or worse, that you’re disinterested. Getting WIIFM right means connecting to more and better prospects, having your customers love dealing with you and ultimately that means more sales and frequently, more referrals. What’s not to love about that? How do you get WIIFM into your organisation? We can help! Here’s a little of what we can do for you;

Marketing – planning, strategy and implementation

  • Creating lead generating opportunities to fill your sales pipeline – across a range of marketing mediums including social media
  • Building and implementing a plan that has your potential clients engaging with your business
  • Creating a brand your customers love, that they think ‘gets’ them
  • Giving your customers more frequent opportunities (touch points) to interact with or experience your brand
  • Developing a consistent sales process for your staff to follow
  • A holistic approach to your B2B marketing
  • Acting as your marketing manager or a marketing mentor for fledgling marketers
  • Creating the right messages and materials that actually sell your products and services

Communication/PR

Training & workshops

Most likely, what you’re really after is someone that will look after you, your business and just get the job done while delivering real progress for your marketing, communication and sales efforts. You’ll find we’re pretty serious about having WIIFM at the centre of your work. Why? Because it works! Lots promise – few deliver! If you’re ready to fill your sales pipeline and have your business stand out for the right reasons – call today on (02) 8012 8008 or drop us a note. Be sure to include how you like your coffee!

Ready to put your brand in the spotlight?

We’ll have coffee waiting for you…

Get in touch